The trade fair for healthy walking.

The BAREFooT European Shoe Fair is the first platform in Europe dedicated exclusively to barefoot shoes. Together with the growing community, we are setting new standards for healthy, natural walking. The 3rd barefoot shoe trade fair will take place in Offenbach from January 29 to 31, 2027.

Messe Offenbach is proud to have created BAREFooT a trade fair that connects manufacturers, retailers and enthusiasts. Together with HDS/L (German Federal Association of the Footwear and Leather Goods Industry), we offer a platform tailored specifically to the needs of the industry.

The fact that the widest variety of barefoot shoe brands is gathered here in one place – and here in Germany, in Offenbach – is certainly something special. As one of the retailers with a very wide range of brands in my stock, I’m actually surprised myself by all the new brands on display here. Conversations are taking place everywhere, and that’s something you don’t necessarily see at every trade fair

The atmosphere here is exceptionally good. Here, people judge a shoe first and foremost as a shoe, rather than immediately turning it over to check the price. We’re very pleased to be able to exhibit here and will, of course, be back again in January. The first day took a bit of getting used to. The traffic wasn’t quite what we’d expected, but on the second day we were more than pleased with the turnout, and it’s great fun to be here.

There are hardly any trade fairs comparable to BAREFooT, especially on this size. I just think it’s brilliant that people with similar interests are all together, and i still believe there’s been a special atmosphere at the fair this year. I still feel very much at home here and am glad that this fair is open to both customers and retailers. I think the atmosphere here at the trade fair is brilliant. I hope that a positive mood can be carried back into the retail sector following this event. The organisation was top-notch once again; we were given a fantastic stand. We feel very much at home here and we’ll be back for both dates next year.

The atmosphere is just brilliant, just like last year. People are in high spirits and the focus is really on the product. There’s great atmosphere and it’s really good fun. What you notice about the customers is that it feels even more international than the first time. It’s really worth coming here – if only because so many barefoot shoe suppliers are in one place and the barefoot shoe retailers can get so much information all in one go.

Nowadays we consider the Barefoot fair as the place to be. Being here means that we have direct access to most of our big customers from international areas, from different countries. We were here last season at the first edition and it was a very nice surprise. We are very happy about it. I hope that the fair continues to grow, this is good for us as well. This fair has more brands. There are more chances to meet new retailers. I am happy about that.

It’s been absolutely amazing to connect with so many people from the community and to help being part of the barefoot revolution and share the love of feet and happy, healty movement.

There are very good vibes and good business here. I hope that the fari going to be a success every year. The second edition was so good, and it’s great that there is going to be a winter edition next year.

At the last trade fair, we were blown away by our experience as exhibitors. All in all, it was brilliant last time, and it’s brilliant again this time – we’re getting great feedback once more, along with new customers and plenty of other people who are interested. Existing customers are coming back, and what’s also interesting about the trade fair is its international character. The last time we saw that at the GDS was 18 years ago. This is a truly international trade fair, and that’s exactly what BAREFooT has achieved.

We’re doing well and the atmosphere here is good. We’re happy with the number of customers. To be honest, we could’t cope with any more than this. Everyone who comes here knows what it’s all about, and i find that very pleasant.

We’ve had a really great time here at the fair. It’s been good to connect with some of our previous stockists and talk about how we can get our shoes to them in the EU. It’s been really good.

Would you like to attend as a trade visitor?

We would be pleased to add journalists to our press mailing list.

We are participating at BAREFooT Edition #3

Information for visitors

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Opening hours for trade and private visitors

2027-01-29: 10:00 AM – 6:00 PM (trade visitors only)
2027-01-30: 10:00 AM – 6:00 PM (trade visitors only)
2027-01-31: 10:00 AM – 5:00 PM (trade and private visitors)

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Ticket prices for private visitors

Up to 12 years: Free of charge
From 13 years: €10
Tickets are available at the box office

Getting here & parking options

Kaiserstraße 108-112, 63065 Offenbach am Main

The trade fair city of Offenbach am Main is not only ideally integrated into the transport network, but also directly connected to Frankfurt Airport. The S-Bahn lines S1, S2, S8 and S9 connect Offenbach with Frankfurt city centre and Frankfurt Central Station in under 20 minutes.

In the immediate vicinity, there are paid visitor parking spaces in the Messe Offenbach multi-storey car park and along the River Main, both within a few minutes’ walk.

Supporting programme

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Overview of topics

– Foot health, market research findings and consumer trends
– Legal requirements and sustainability in shoe production
– Panel talks, study presentations and hands-on workshops

You can find the full supporting programme here.

I will be happy to assist you!

Rahel Witteck
Visitor service
+49 69 82 97 55-24

Would you like to exhibit your products at BAREFooT?